Introduction

Real estate is an amazing industry that can often be fun, immensely rewarding and also provide you with the freedom in your work, home and life balance that you may have always searched for.

But make no mistake; it takes a lot of

• hunger,
• determination,
• commitment,
• resilience and
• good old-fashioned hard work.

 

For most, once the thrill of real estate gets in your system it can be quite addictive.

It is often perceived that real estate is all about driving fancy cars, standing at open homes and collecting the big dollar commission cheques…

 

 

And yes, whilst it may sometimes seem that way (and it would be nice if that was always the case), the harsh reality is that it couldn’t be further from the truth.

Real estate has an extremely high failure rate. It may seem surprising to most, that the percentage of people that don’t make it through to their first anniversary within the industry is actually more than 80% of people who start in real estate.

Insane right?

 

There are many reasons for this unfortunate statistic. It’s often that people try to start within the industry with the minimal investment into their career; the simplest of qualifications, the lacklustre training and merely the regulatory industry, legislative understanding as a basis of their overall “knowledge” as a real estate agent.

Fear not; as with our professional guidance, advice, assistance and support – we endeavour to “flip the script” and make far more industry success-stories with our successful students.

Yes you can simply complete a Google search (or in this day and age, use AI like ChatGPT), and you’ll find yourself with a plethora of information at your fingertips.

Sounds great right? Yes. But how do you know what actually works and what doesn’t? How will you determine from the thousands of websites to visit “which will be the best source of information for me?”…..

That’s why Fortitude Learning is here. We will provide you with numerous learning items and a vast array of industry specific content, that has factually and statistically proven to elevate agent success.

 

So congratulations on taking that first step towards your career success with this training.

 

Many people starting in real estate really don’t know what they are in for. They’re often initially “dazzled” by the industry superstars and think that they’re going to waltz into an office, property listings will simply appear from ‘thin-air’, they’ll quickly and easily sell them and they’ll make a million dollars.

Most really aren’t ready for how hard it will be to simply gain successful employment; to enter into one of Australia’s most competitive industries and strive as a relative success – even to just exceed the median annual industry income.

In a lot of cases, many people give up just before the fruits of their labour blossom… right before the hard work starts paying dividends.

 

Let’s get started shall we?

Upon completing the ‘Accelerated Agent’ Training Program with Fortitude Learning, you will be more aware of what it takes to actually succeed as a real estate salesperson – the duration it may take before you’re actually reaping the rewards and what steps to follow to ensure that you’re providing yourself with the very best chance of obtaining that career success you strive for.

 

Learning Outcome

At the completion of these modules you will know the following:

1. Identifying Clients (Sellers)
2. Understanding Behavioural and Personality Profiles
3. Understanding Body Language and Verbal Tonalities
4. Working with Buyers – Where to find them and what to do with them
5. How to Prospect – Where, When, How, Why, What, Who
6. Overcoming Objections – Buyers, Sellers and Everyone in between
7. Negotiations – Appraisal, Listing, Contracts and Advertising
8. Professional and Personal Accountability Program – How to get the results